Beef Bowl Chain Restaurant MATSUYA 松屋 Offers Tasty Beef Set Meals and Curry Rice in Japan 牛めし, 牛丼, カルビ焼肉定食, カレギュウ

Gyumeshi Beef Bowl (Beef on Rice) 牛めし (牛丼)- Matsuya 松屋Food

With over 900 branches throughout Japan, MATSUYA 松屋 is one of the most popular beef bowl chains in the country.

They offer several kinds of beef / pork / chicken bowls and set meals. The set meals have main dish (meat), rice, salad and miso soup.

I will rank my favorite food.

1st - Barbecued Marinated Beef Set Meal カルビ焼肉定食 660 yen

Barbecued Marinated Beef Set Meal カルビ焼肉定食 - Matsuya 松屋
Barbecued Marinated Beef Set Meal カルビ焼肉定食 - Matsuya 松屋
Barbecued Marinated Beef Set Meal カルビ焼肉定食 - Matsuya 松屋
Barbecued Marinated Beef Set Meal カルビ焼肉定食 - Matsuya 松屋

When you dine in, complimentary miso soup (0 yen) is served with your main dish.
If you buy food to go, the miso soup costs 60 yen if you want.

2nd - Original Curry with Beef カレギュウ 560 or 600 yen

Original Curry with Beef カレギュウ - Matsuya 松屋

Original Curry with Beef
カレギュウ
Kare-gyu
Regular 560 → 660 yen (as pictured)

Original Curry with Beef (Premium Beef)
プレミアムカレギュウ
Premiun Kare-gyu
Regular 600 → 720 yen

These are not being sold at the same location.

Original Curry with Beef カレギュウ - Matsuya 松屋
Original Curry with Beef カレギュウ - Matsuya 松屋
Original Curry with Beef カレギュウ - Matsuya 松屋

3rd - Gyumeshi Beef Bowl (Beef on Rice) 牛めし 320 or 380 yen

Gyumeshi Beef Bowl (Beef on Rice) 牛めし (牛丼)- Matsuya 松屋

Classic Gyumeshi (Beef Bowl) 牛めし
Regular 320 yen (as pictured)

Premium Gyumeshi (Premium Beef Bowl) プレミアム牛めし
Regular 380 yen

These are not being sold at the same location.

Confusingly, MATSUYA 松屋 run 2 types of branches.
At the first type, they offer beef bowls "(Classic) Gyumeshi 牛めし" for 320 yen.
At the second type, they offer the "Premium Gyumeshi プレミアム牛めし" for 380 yen (especially around Tokyo district).

According to MATSUYA, the Premium Gyumeshi プレミアム牛めし uses higher quality beef (aged beef) and is served with their original spice flavor.
In my opinion, despite MATSUYA's claims, both beef bowls taste the same, with the exception of the original spice flavor on the Premium Gyumeshi. Both of them are delicious.

It's difficult for restaurant chains located throughout Japan to offer the
same pricing everywhere, because prices such as rent and employee fees are different in each district of Japan. Of course, expenses in Tokyo are higher than in smaller cities, so perhaps that is the reason why this beef bowl chain has to set 2 tiers of pricing for their beef bowls.

Please note that only a few branches in Tokyo offer the lower priced beef bowls, which cost 320 yen.
In my blog below, I will introduce you to those restaurants who offer lower priced beef bowls.

Gyumeshi Beef Bowl (Beef on Rice) 牛めし (牛丼)- Matsuya 松屋

If you would like extra beef juice, you can say or point this sentence when you hand the meal ticket to the wait staff.

つゆだくでお願いします
Tsuyudaku de onegaishimasu

Can I have extra beef juice, please?

You can enjoy the beef bowl more juicy and with sweeter rice than the standard bowl. It is free of charge.

Gyumeshi Beef Bowl (Beef on Rice) 牛めし (牛丼)- Matsuya 松屋

4th - Barbecued Beef Set Meal 牛焼肉定食 600 yen

I think this one is less fatty than 1st - Barbecued Marinated Beef Set Meal カルビ焼肉定食 660 yen, but more tender in texture.

Barbecued Beef Set Meal 牛焼肉定食 - Matsuya 松屋

This is thinly sliced beef with chopped green onion and grated daikon radish.

Barbecued Beef Set Meal 牛焼肉定食 - Matsuya 松屋

This photo is “Barbecued Beef Set Meal 牛焼肉定食 600 yen” + “ Pork Miso Soup Tonjiru 豚汁 190 yen”
790 yen in total

Barbecued Beef Set Meal 牛焼肉定食 - Matsuya 松屋

5th - Salad 生野菜 110 yen

Salad 生野菜 - Matsuya 松屋

This is fresh and chilled salad. Its quantity is good enough because only 110 yen. They offer a few kinds of dressings for free.

Others

BBQ Beef & Kimchi Bowl キムカル丼 500 yen

BBQ Beef & Kimchi Bowl キムカル丼 - Matsuya 松屋
BBQ Beef & Kimchi Bowl キムカル丼 - Matsuya 松屋
BBQ Beef & Kimchi Bowl キムカル丼 - Matsuya 松屋
BBQ Beef & Kimchi Bowl キムカル丼 - Matsuya 松屋

Grilled Pork Set Meal 豚焼肉定食 600 yen

Grilled Pork Set Meal 豚焼肉定食 - Matsuya 松屋
Grilled Pork Set Meal 豚焼肉定食 - Matsuya 松屋
Grilled Pork Set Meal 豚焼肉定食 - Matsuya 松屋

Extra Green Onions and Grilled Pork Bowl ネギたっぷりネギ塩豚肩ロース丼 500 yen

Extra Green Onions and Grilled Pork Bowl ネギたっぷりネギ塩豚肩ロース丼 - Matsuya 松屋

There are a lots of green onions on sauteed pork. If you like green onions this is a good choice!

Extra Green Onions and Grilled Pork Bowl ネギたっぷりネギ塩豚肩ロース丼 - Matsuya 松屋
Extra Green Onions and Grilled Pork Bowl ネギたっぷりネギ塩豚肩ロース丼 - Matsuya 松屋

There are several large pieces of thinly sliced pork in the rice bowl. It tastes good, but it is chewier than the pork in typical pork bowls at the other restaurants.

Extra Green Onions and Grilled Pork Bowl ネギたっぷりネギ塩豚肩ロース丼 - Matsuya 松屋

Japanese Style Tartar Sauce on Grilled Chicken Set Meal チキン南蛮焼き定食 650 yen

Japanese Style Tartar Sauce on Grilled Chicken Set Meal チキン南蛮焼き定食 - Matsuya 松屋

This is chicken steak with sweet sour sauce and topped with tartar.

Japanese Style Tartar Sauce on Grilled Chicken Set Meal チキン南蛮焼き定食 - Matsuya 松屋
Japanese Style Tartar Sauce on Grilled Chicken Set Meal チキン南蛮焼き定食 - Matsuya 松屋

Kimchi キムチ 90 yen

Kimchi キムチ - Matsuya 松屋

Change to Tonjiru 豚汁変更 190 yen

If you pay 190 yen more, you can change the miso soup to Tonjiru 豚汁. Tonjiru is a type of miso soup that has pork, tofu and few kinds of vegetables in it.

Change to Tonjiru 豚汁変更 - Matsuya 松屋

If you change the miso soup to Tonjiru, you can even get the miso soup for free if you order when you hand the meal ticket to the wait staff.

Say,
“Misoshiru mo kudasai. みそしるもください。”
“I would like miso soup too.”

However, some beginner staff don't know this system of MATSUYA 松屋 because most customers don't know about it and don't do that. If the staff is confused when you ask about it, please ask another person who looks like an experienced staff.

My Favorite Combination 520 or 580 yen

Gyumeshi Beef Bowl (Beef on Rice) 牛めし (牛丼)- Matsuya 松屋
  • Gyumeshi Beef Bowl 牛めし 320 or 380 yen
  • Salad 生野菜 110 yen
  • Kimchi キムチ 90 yen

I sometimes order these items from a la cart menu.

Gyumeshi Beef Bowl (Beef on Rice) 牛めし (牛丼)- Matsuya 松屋
Gyumeshi Beef Bowl (Beef on Rice) Topped with Kimchi 牛めし (牛丼)キムチ - Matsuya 松屋

To be honest.
I have eaten several kinds of MATSUYA's food so many times.
I prefer their beef dishes to pork dishes, because their pork is cheap and a little chewy.

Information

Website

English Menu | Matsuya

Their restaurants have two types of order systems. One is self-service, and the other is a typical restaurant system.
However, the typical ones use table order system or meal ticketing machine at the entrance.

MATSUYA 松屋
Self Service セルフサービス - Matsuya 松屋

Their self-service restaurant shows a sign on the entrance door, which says “SELF SERVICE セルフサービス”.
When you are there you should do the following:

Self Service セルフサービス - Matsuya 松屋

Buy meal tickets at the ticketing machine.

If you want to use the QR code coupon you should pass it over the QR reader before touching the food menu at the meal ticking machine.
Then, the display can show the discounted menu.

Only use the shown discounted menu because if you choose the other main menu tabs the coupon will be canceled.

Instruction in Japanese
https://www.matsuyafoods.co.jp/voice/#coupon

Self Service セルフサービス - Matsuya 松屋

English picture menu is available.

Meal Ticket 食券 - Matsuya 松屋

Find yourself an empty seat.
Green tea and cold water are self-service.

Self Service セルフサービス - Matsuya 松屋

When your ticket numbers are shown on the display, you need to go to the counter to get your food, and hand your tickets to the staff.
Chopsticks and spoon are self-service.

Seasonings 調味料 - Matsuya 松屋

Enjoy your meal!
There are some bottles of sauce, dressing and seasoning on the tables. They are free of charge.

Self Service セルフサービス - Matsuya 松屋

After finishing the meal, you should return your empty dishes to the return shelf.

Matsuya 松屋

食器を返却口へご協力お願い致します
Even though it is not the serf-service restaurant, you should return your empty dishes to the return shelf, if you see this Japanese sentence on the tables.


  • No service fee / No cover charge
  • Tax is included in the prices.
  • English picture menu is available.
  • Green tea and cold water are free of charge and self-service
  • You can also buy food for to go.
  • No smoking

There are so many MATSUYA 松屋 restaurants in Japan. Probably you will often find the them during your trip.
Please search again viewing larger Google Maps after show around the area you will go to.


Only a few branches below in downtown Tokyo offer cheaper priced beef bowl and curry rice.

Near Bakurocho 馬喰町 Station in Tokyo

Around Ikebukuro 池袋 Station in Tokyo

West Side of Ikebukuro 池袋西口

East Side of Ikebukuro 東池袋

MATSUYA 松屋 sometimes issues a QR code of
Rainy Day Coupon
雨の日クーポン
which is a 50 yen discount, from their Twitter.
(However, the information is in Japanese.)

Before going to the restaurant on a rainy day, you should check out their Twitter if the coupon is available.

Information of how to refill rice will be updated later...


Another beef bowl chains

A beef bowl chain YOSHINOYA 吉野家 also offers pork bowl, curry rice and veggie meal 牛丼・豚丼・カレー・ベジ定食
This beef bowl chain has more than 1200 restaurants all over Japan. It could be easy for international tourists to find the restaurant, if you walk around downtown of big city like Tokyo 東京, Osaka 大阪 and so on.
A restaurant chain NAKAU なか卯 offers tasty chicken and egg rice bowl OYAKODON 親子丼 in Japan.
I highly recommend their OYAKODON. It is a type of Japanese chicken dish. They also offer beef bowl, katsudon (pork cutlet bowl), noodles (udon / soba), curry rice and so on.
A beef bowl chain SUKIYA offers reasonable lunch set meals all over Japan. - すき家 牛丼 Gyudon
I recommend すき家 Sukiya's "Kimchi Beef Bowl" and "Lunch Menu".

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